Out of the 2.96 billion monthly active users, 2 billion people use the platform daily. These numbers suggest that the platform is still seeing a high level of engagement from its user base.įacebook may have billions of users, but how are these people using the platform? Let’s look at a few vital Facebook user statistics to find out: 3. This puts it ahead of other leading platforms such as Twitter, Instagram and even TikTok. On average, American users spend about 33 minutes on Facebook daily. Americans spend about 33 minutes on the platform daily So if your brand doesn’t have a presence on the platform, you’re missing out on the chance to reach billions of people. This puts Facebook on track to hit the 3 billion monthly user mark. Although adoption has slowed down, usage is still seeing an upward trend. Facebook has nearly 3 billion monthly active usersīy Q3 of 2022, monthly active users on the platform had grown to 2.96 billion. Here are some of the key Facebook usage statistics to understand its popularity: 1. It continues to be the biggest social media platform and is widely popular on a global scale. Over the years, Facebook has become almost synonymous with social media. Additional fees and payments contributed to $2 billion worth of revenue. In 2022, Facebook’s total ad revenue amounted to $113 billion.This makes it the most used social media platform worldwide.
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